RECOGNITION
Ron Sack, art director Rainbow Rowell, writer Martisty Amsler, creative director Jim Buhrman/Dave Markes/Brandon Oltman, designers
CONAGRA "FOODS YOU LOVE"
When ConAgra Foods refreshed their company brand, its employees were considered a key audience. Nebraska-based Bailey Lauerman created a campaign that introduced the new logo, position line and colors and reminded employees that every ConAgra food is the object of someone’s affection. The goal was to help employees, especially those who work in offices and at headquarters, feel connected to the foods and feel a sense pride in the brand.
You may also like
KI FURNITURE SHOWROOM TYPOGRAPHIC TREATMENTS
2012
AAF NEBRASKA ADDY’S
2015
MICHAEL SCHWAB’S “CORN TRUCK” FOR AIGA NEBRASKA
2012
RULE YOUR WORKPLACE WITH AN IRON MITTEN
2013
ABC WORLD NEWS
2011
NEBRASKA ANTIQUE FARMING ASSOCIATION LOGO
2013
JOURNEY THROUGH THE FIRST 50 YEARS
2010
KI FURNITURE “LIGHTLINE” LOGO SYSTEM
2012
PHILLIPS 66® LUBRICANTS
2018
POINT AFTER POINT WINE BOTTLES
2014